How to build a content creation calendar?

The content creation calendar is a useful tool for content marketing team. It will help you to organize ideas and plan the content strategy effectively. Content marketers need to come up with new, engaging and high-quality content on regular basis. In order to create a productive content workflow, it is important to have a Content Creation Calendar in place. A Content Creation Calendar is an editorial planning tool that helps you plan what topics you’ll cover over a given time period and which pieces of content you’ll produce to meet those goals. You can build your own one with the help of Google Sheets or any other document software. Read this blog post to know more details on how to build one.

Content Marketing Calendar for the Year

The first step towards creating a content calendar is to plan the year. This helps content marketers to plan their budget, resources and organizational process. Once you have decided on the topics, you can move ahead to create a content calendar that includes topics, deadlines, and the expected ROI. You can use this content marketing calendar template to plan the year.

Month-wise Content Calendar

After creating a content calendar for the year, you need to create a content calendar for each month. The best way to do it is to decide on the key marketing objectives for the month. Now, you have to decide which topics will help you achieve those objectives. Once you have decided on the topics, you can move ahead to create a content calendar for each month. You can use this content calendar template to create a content calendar for each month.

Weekly Content Calendar

The next step in creating a content calendar is to create a weekly content calendar. You can do it with the help of Google Calendar. You can create different calendars for different topics or brands. You can use this content calendar template to create a weekly content calendar.

Daily Content Calendar

Now, you have to create a daily content calendar. This is where you need to create a to-do list of what you have to write or produce. You can use any task management tool such as Trello, Google Sheets or Asana to create a daily content calendar. You can use this content calendar template to create a daily content calendar.

Conclusion

The content creation calendar is an editorial planning tool that helps you plan what topics you’ll cover over a given time period and which pieces of content you’ll produce to meet those goals. You can create a content calendar with the help of Google Calendar or any other task management tool. You can also use these tools to create a to-do list for your content calendar. You can also create a Content Calendar with the help of content marketing tools such as the Sprout Social or Hootsuite. These tools will help you to manage and collaborate better with your team members.

Luckily we have a link to a free downloadable template from those great folks over at Hubspot. It will get you started and you’ll be posting to a schedule in no time! Good Luck!